The Executive Leadership Course is GE's premier personal and professional development experience for their most senior leaders. The 2012 EDC class will be journeying to Sub-Saharan Africa to study the power crisis in Tanzania and Nigeria. To better understand how limited access to power affects a population, they will be visiting with government officials, business owners, village leaders, and families in Tanzania and Nigeria. In exchange for their role in educating GE executives, they wanted to give back to these communities.
MyEvent.com developed a website and personal fundraising pages for the 23 top GE executives to be able to accomplish their goal of raising more than $200,000 for the Ng'iresi village in Tanzania.